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I believe it's only for charity 501(c)3 organizations . I recently went through the setup and verification process with Amazon Smile, eBay and Benevity and they all require your organization to be a certified non-profit.@Joe Link
I see I have 18 pages to read ... but ....
Consider setting up a "donation" at Amazon.
Members using Smile.Amazon.Com for purchases, get Amazon $$ for what ever.
Might have to use funds to aid, help in some charitable action, like forest cleanup
or training for at-risk youth.
But something to consider.
About AmazonSmile: Program details and FAQ
It is a great way to receive a few extra donation dollars but not a big result until more people use it.