I would like to see an ad that specifically targets hunters. SB941 and I-594 probably really meant nothing to them - unless they do private sales regularly, why would they care?
But if an ad/mailer address potential upcoming laws that WOULD affect them - such as perhaps mandatory registration, mandatory locks/safe requirements, then maybe more of them would get involved. We don't have a single audience to attract and inform, but multiple audiences - each requiring a different message and approach.
But if an ad/mailer address potential upcoming laws that WOULD affect them - such as perhaps mandatory registration, mandatory locks/safe requirements, then maybe more of them would get involved. We don't have a single audience to attract and inform, but multiple audiences - each requiring a different message and approach.