A few weeks back I bought a new upland hunting jacket at the new Cabela's in Yakima. I was headed for some cold temps pheasant hunting in South Dakota. The jacket was regularly priced at $ 169.00 but on sale for $ 119.00. It seemed like a good deal util I got home and found it on-line at Cabela's for $ 89.00! The coat worked great except the velcro ripped on the sleeves the first day I used it so I took it back to the Marysville store yesterday. They refunded my money no problem. My father in law & I spent several hours browsing through the store afterward. We were both wanting to do some gun shopping but you had to take a number just to see one! The ammo they had was way overpriced. So even though I had several hundred dollars in gift cards in my pocket, plus a store credit, & a 20% off coupon for a purchase over $150.00 we left empty handed. Even with the coupon the prices were outrarages! I just don't get the big hype! Am I missing something?