cassette style

Cassette culture (or the cassette underground) refers to the practices surrounding amateur production and distribution of recorded music that emerged in the late 1970s via home-made audio cassettes. It is characterized by the adoption of home recording by independent artists, and involvement in ad-hoc self-distribution and promotion networks—primarily conducted through mail (though there were a few retail outlets, such as Rough Trade and Falling A in the UK) and fanzines. The culture was in part an offshoot of the mail art movement of the 1970s and 1980s, and participants engaged in tape trading in addition to traditional sales. The culture is related to the DIY ethic of punk, and encouraged musical eclecticism and diversity.

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