Diamond Lifetime
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First, for the stock market, this is pretty typical; they punish a stock for not meeting their expectations - even though the corp is profitable and met their projections - so you can imagine how much they punish a stock for dropping revenue.
Second, yes, there is quite possibly a glut. A lot of people went out and bought, both guns and ammo, in a panic, at high prices. There comes a point where people get all the guns they want (much less need) and their willingness to pay inflated prices tapers off.
Then there is the fact that a lot of these people bought on credit and they only have so much credit, so they maxed out their debt instruments and can't buy anymore.
The next thing you can expect to see, come about XMas, is some of these people selling off these guns. At first they will probably ask prices above retail because that is what they bought them at, then as they get increasingly desparate, they are saying, "Hey, we're losing all our damn money, and Christmas is around the corner, and I ain't gonna have no money to buy my son the G.I. Joe with the kung-fu grip! And my wife ain't gonna f... my wife ain't gonna make love to me if I got no money!" So they're panicking right now, they're screaming "SELL! SELL!" to get out before the price keeps dropping. They're panicking out there right now, I can feel it.
(Ten points if you know what movie that came from).
I've seen this a number of times. Y2K - AWB - Obama being elected - most every mass shooting. As the article said, what the gun manufacturers need is a new call for a gun ban - what they didn't say, because they were wise enough not to - is that calls for gun bans come after mass shootings, so they were really saying was that what gun manufacturers need is a mass shooting.
Ammo will follow - there is just more momentum that needs to fall away, and it will fall away slower because:
1) People will shoot up some of that ammo.
2) It is less expensive than a new gun.
3) It is easier to sneak in past the wife - what's another box of ammo on top of the ten you already have?
But it will work itself out.
Guns and bullets - not a bad business to be in.
The next thing you can expect to see, come about XMas, is some of these people selling off these guns. At first they will probably ask prices above retail because that is what they bought them at, then as they get increasingly desparate, they are saying, "Hey, we're losing all our damn money, and Christmas is around the corner, and I ain't gonna have no money to buy my son the G.I. Joe with the kung-fu grip! And my wife ain't gonna f... my wife ain't gonna make love to me if I got no money!" So they're panicking right now, they're screaming "SELL! SELL!" to get out before the price keeps dropping. They're panicking out there right now, I can feel it.
(Ten points if you know what movie that came from).
Yep - saw this coming long ago - the 'Plastic synthetic stuff' was an artificial increase in value - but with out any support base - kind of like what happened to dot.com companies. When the 'artificial' market falls only the 'brick and mortar' are left - but in this case 'metal and wood'Some of them are even valued more by some because they are "all metal and wood" vs the plastic synthetic stuff seen more often in recent years.
Please take Bend out of this list - It has gotten stupid over the last several years but does NOT deserve to be grouped with the rest of these places, especially Seattle or Eugene.Seattle/Tacoma, Spokane, Yakima, Tri-Cities, Portland/Vancouver, Eugene, Bend, Boise